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Category Archives: Brilliant + free
The Altruist and the Algorithm

Yesterday at work, we were talking about how people engage with customer support. Some people use the phone, some people use Google and some people (though I don’t know any) use the manual. We were trying to better structure our … Continue reading
An NYC Valentine: 10 Things That Made Me Fall in Love With New York

A few days ago I was reading a blog post by a new mom and native New Yorker who was planning to move to the suburbs. In it were a lot of the familiar complaints about what a hassle it … Continue reading
Hashing out the challenges and opportunities in digital publishing

Social Media Week is nigh upon us and Susan Halligan and I have been busily preparing a knock-out panel on the future of books and “social reading.” In a prep session a couple weeks ago, we gathered together Jason Carey … Continue reading
Try this right now: FREE ads from Facebook for your small business

I’ve written in the past about Facebook ads and how much of a boon they are for small businesses and nonprofits. For instance, I created the Film Society of Lincoln Center’s first digital marketing program by purchasing ads that helped … Continue reading
BAM and Cooper Hewitt Have Got a Brand-New Blogs — So What Are You Waiting For?

This past week I got an email that the Brooklyn Academy of Music had just launched a blog. I clicked over and found BAM’s new blog on blogspot in commemoration of their 150th anniversary, already pre-stocked with a bunch of … Continue reading
Posted in Bloggers, Blogging, Brilliant + free, Nonprofit/Cultural, Social Media, Social Media @ Work
Tagged BAM, Blogging, Brooklyn Academy of Music
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Opportunities and Pitfalls in the Age of the Artist as Entrepreneur

What does it mean to be a creator in 2012? It means you’ve got to be ready to be your own cheerleader, creating websites, micro-marketing and just figuring out by hook or by crook how to get seen by the … Continue reading
Posted in Artists & Writers, Bloggers, Blogging, Brilliant + free, Content Discovery, DIY, it's the end of the world as we know it and i feel fine, Literature Unbound, Micro Marketing, Mobile tech, Nonprofit/Cultural, Quotable, Resources, Small is Brilliant, Small List, Social Media, Social Media @ Work, The Work, Twitter
Tagged Apple, artist as entrepreneur, ibook author, ibooks, louis ck
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Register Now! Social Media Week NYC Panel: Literature Unbound

Super excited to announce the incredible panel that Susan Halligan and I have organized for Social Media Week NYC: Literature Unbound: Radical Strategies for Social Literature. It’s a panel for all of you voracious readers and obsessive writers out there. For … Continue reading
Posted in Artists & Writers, Bloggers, Blogging, Brilliant + free, Content Discovery, Literature Unbound
Tagged Social Media Week
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Free Webinar: How To Write And Publish A Book To Promote Your Business

The Creative Penn is a an absolutely invaluable resource for writers out there seeking guidance on navigating the new landscape of e-publishing and self-publishing. On it, Joanna Penn provides both her personal experiences and practical advice on creating, publishing and … Continue reading
Killer Book Marketing

The Information Diet is a new book by Blue State Digital co-founder Clay Johnson. It’s meant for anyone who’s ever felt paralyzed by multiple daily offers for $29 oxygen facials and naked kayaking or has worn out the fingerprint on their fingers … Continue reading
Cool YouTube tricks

It’s often hard to fully grasp YouTube’s grass-roots possibilities when confronted by its sheer dominance of the online video marketplace. Vimeo may have the artsy imprimatur, but YouTube is doubtless the behemoth, each day churning through a blizzard of hits coming … Continue reading
Posted in Bloggers, Blogging, Brilliant + free, Content Discovery, DIY, Micro Marketing, Nonprofit/Cultural, Resources
Tagged YouTube
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